Beth Shockley, DNREC Public Affairs, 302-739-9902; or Necia Beck, Delaware State Parks, 302-739-9175
Delaware State Parks offers advertising opportunity to support Beach Patrol
DOVER (Jan. 12, 2015) – For the second year, DNREC’s Division of Parks and Recreation is offering an innovative program that enables local businesses to advertise on state beaches while supporting Beach Patrol lifeguards.
Beginning this month, businesses can buy advertising space on lifeguard stands at Cape Henlopen’s Main Beach Bathhouse; Towers Road Beach; Delaware Seashore State Park beaches and Fenwick Island’s State Line Beach. Each stand can accommodate signs on the north and south sides and a premium location on the back.
“Delaware State Parks are primarily self-funded, collecting roughly 65 percent of their operating expenses from fees and other funding opportunities like the lifeguard stand advertising program,” says Delaware State Parks Director Ray Bivens. “This advertising program was very successful last year, and local business owners are already inquiring about participating this year.”
Every year, more than 2.3 million beachgoers visit Delaware State Parks’ miles of ocean beaches including Cape Henlopen State Park in Lewes, State Line Beach at Fenwick Island and Delaware Seashore State Park south of Dewey Beach. Delaware State Parks hires and trains lifeguards to guard the beaches during the busy summer months.
Any business or organization interested in lifeguard stand advertising that will support Delaware State Parks’ Beach Patrol may contact Karen Minner at 302-739-9208 or email Karen.Minner@state.de.us, or visit Delaware State Parks’ website at destateparks.com.
Vol. 45, No.6